Touch

Location & Contact:

240 W. 52nd St.
New York, NY 10019
646-290-8266
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Description:

Clubbing in New York isn't what it used to be, and the team behind new nightspot Touch knows it. All New York vets, they can recall a fonder day when bona fide clubs reigned supremeand hope to re-create the sensation. The 12,000-square-foot clubhoused in the former Float spacehas undergone a multimillion-dollar gut renovation, whose finished product is the vision of nightlife designer Fernando Flores (230 Fifth, Plunge, Gramercy Park Hotel). While not surprising in all its typical monosyllabic and slightly dramatic glory, the club's name actually stems from the club's main gimmick (what are you these days without one?): a "hands-on" theme that extends to a high-tech, interactive SensaCell bar top that reacts to patrons' every movement, affecting the colors of the room through LED panels.

When asked about the type of crowd Touch aims to attract, the response was quick"A very high-end, celebrity, trend-setting crowd," says Touch's director of operations, who goes by the name Sauce. "It's going to be very difficult to get in, [like] Studio 54, " Sauce adds, claiming the only way past the ironclad door is to know someone or be an all-around "fantastic clubgoer." If you're not blessed with club connects or if youre without recognizable club royalty status, it looks like you're on your own. New Yorkers, according to Sauce are "ingenious" when it comes to matters such as this and cryptically recommends figuring out a way to get in. Use your noggin," he advises.

Hours:

Monday: 10pm – 4am
Tuesday: 10pm – 4am
Wednesday: 10pm – 4am
Thursday: 10pm – 4am
Friday: 10pm – 4am
Saturday: 10pm – 4am
Sunday: 10pm – 4am

Payment Options:

Cash